SKILLED TRADES & SMALL BUSINESSES
Serving Grand Rapids & West Michigan.Help the next customer see what you do, trust your work, and request an estimate. We build, host, and support websites through monthly plans for skilled trades and small businesses.
A stronger online foundation
01Build.Website design & improvement02Get found.Local SEO & Google Business Profile03Stay ready.Hosting & website careOur specialty: skilled trades
and small businesses.
MONTHLY WEBSITE & MARKETING PLANS
One monthly subscription, with the website build and hosting included in every tier. Choose the level of content, care, and local visibility your business needs.
BUILD & HOST
A website worthy of your work.
For a business ready for a clear, professional website and dependable ongoing care.
Request monthly pricing
Explore website designAsk about FoundationBUILD, HOST & GET FOUND
A stronger local presence.
For a business that wants an ongoing plan for its website and local visibility.
Request monthly pricing
Explore local SEOAsk about GrowthEXPAND YOUR PRESENCE
More room to grow your digital presence.
For a business that needs more content, more updates, and a broader improvement plan.
Request monthly pricing
Explore ongoing website careAsk about AuthorityEvery plan includes a Benchmark-built, Benchmark-hosted website. Your written scope sets the pages, content, revisions, update allowance, and monthly price before work begins. Your business owns its domain; use of Benchmark’s supplied website depends on an active, paid subscription.
Subscriptions are month-to-month. After written notice of a missed payment and a 14-day grace period, Benchmark may suspend its hosted service. Cancellation, restoration, and access terms are set out in the service agreement. Read how the subscription works.
SELECTED WORK
From a local drywall crew to a custom rod builder, an effective website starts with understanding the work.
01 / LOCAL CONTRACTORRESIDENTIAL & COMMERCIAL DRYWALL
From a Facebook page to an ongoing local presence: a first website in under a week, duplicate Google profile cleanup, local SEO, hosting, and marketing guidance.
Project photography: AJ Drywall, LLC
02 / SPECIALIST BRANDCUSTOM STEELHEAD & SALMON RODS
Website design, hosting, and SEO for a small business specializing in custom fishing rods, helping anglers explore options and explain the way they fish.
Product photography: Recon Rods
WHAT WE DO
Serving Grand Rapids and West Michigan with website design, search visibility, and ongoing support. Every monthly plan includes a website build and hosting, with a clear scope and one point of contact.
We build and improve websites for Grand Rapids and West Michigan skilled trades and small businesses. Clear services, real project photos, and an easy way for customers to get in touch.
Website design for contractors and small businessesHelp local customers understand your services and where you work. We review your Google Business Profile, business information, and how your website supports your service area.
Explore Google Business Profile supportMake your website easier to understand and discover for relevant local searches. We improve page titles, useful service content, internal links, and technical foundations around the work you actually do.
Explore our local SEO approachWe build and host your website, then keep it current as your business changes. Each monthly plan defines the maintenance, content updates, and regular checks included.
Explore hosting and website careA CLEAR WAY FORWARD
Useful recommendations. A defined scope. Your approval before the work goes live.
Tell us what you do, where you work, and what needs attention. We review your current website and local presence.
Choose a monthly tier. Your written scope covers pages, content, account access, pricing, timing, and subscription terms before work starts.
We build or improve the agreed work. You review the design, business facts, and customer journey before approving launch.
We host and maintain your site throughout the active subscription. Content updates and local visibility work follow your plan’s agreed allowance.
BEFORE WE START
Know what is included, what we need from you, and how the work moves forward.
Yes. We review what you have, identify the main gaps, and recommend the right improvements or a rebuild within a monthly plan. The choice depends on your content, structure, and business goals.
Our specialty is skilled trades and small businesses. AJ Drywall shows our contractor work; Recon Rods shows how we support a specialist small-business brand.
Yes. We work with skilled trades and small businesses in Grand Rapids and across West Michigan. We plan around the services you offer, the customers you want, and the area you actually serve.
Foundation, Growth, and Authority are monthly subscriptions. Every tier includes the website build and hosting. Request a proposal for the monthly rate, page count, revisions, content work, and update allowance. We do not sell the website as a one-time purchase.
Plans are month-to-month. Your agreement explains the billing cycle and cancellation notice. Continued use of Benchmark’s supplied website requires an active, paid subscription; cancellation ends the hosted service under the agreement’s terms.
Business and service details, your service area, any existing brand assets, project photos you can use, and the account access agreed for the work. We can help organize your content and identify what is missing.
The proposal sets the timeline around the scope, content readiness, and review stages. We identify the decisions and materials needed from you before work starts.
Your business owns its domain and retains control of its Google Business Profile and the materials it supplies. Benchmark builds and hosts the supplied website as a subscription service. The agreement defines website licensing and access; a website buyout or transfer is not included in the monthly plans.
We continue hosting and maintaining the website while your subscription is active. Growth and Authority add ongoing local visibility and content work. Your plan defines the update allowance, review cadence, and responsibilities.
We provide written payment notice and a 14-day grace period. If the subscription remains unpaid after that period, Benchmark may suspend its hosted service under the service agreement. Your domain remains yours. The agreement also explains restoration and cancellation.
START WITH A WEBSITE REVIEW
Share your current website, or tell us you are starting fresh. We’ll identify the main gaps and outline a practical next step for your website and local presence.
[email protected]New website. Better local visibility.
Ongoing support. A clear place to start.